The Cupcake Dream Shop project involved designing and developing a modern, customer-facing website for a specialty bakery brand, along with creating a new logo and defining the brand color palette. I handled the project end to end, developing a visually engaging and approachable brand identity that reflected the playful, welcoming nature of the business. The website was built using Next.js, with a focus on performance, responsiveness, and clean component-based architecture. I translated the new logo and brand colors into a cohesive digital experience, structured content to highlight products and the business story, and ensured the site delivered a consistent, polished experience across devices.